Beauty,  celebrities,  cruelty-free,  product review,  skin care

Product review: Flower Beauty BB Cream

I know BB creams have been causing tons of hype on the beauty scene for a looooong time now, but strangely, while I’ve sampled some, I’ve never gotten around to actually buying one. When I saw the Flower BB Cream at Walmart, I thought it’d be a good candidate for my first BB purchase, but the price tag made me balk. After all, I go to Walmart for cheapie deals, and $13 seems like a lot for a Walmart foundation.

What changed my mind in the end was this review from Christine at MakeUp Guinea Pig, in which she highlighted the Flower BB Cream and the differences between it and other Asian and Western BB creams. (She’s an excellent cruelty-free blogger, by the way, so if you’re not following her yet hop on over and subscribe!) It seemed to work really well for her, so I was keen to try it out.

For those of you living under a rock, Flower Beauty is of course the new cosmetics line from actress Drew Barrymore, made in the USA and not tested on animals. I’ve picked up a few items to test and so far I’ve been super-impressed; the packaging and the products inside are top-notch in quality. So, right off the bat: I know the products are priced a bit high for the drugstore, on par with L’Oreal or Revlon, but they’re worth every penny.

So, now that you’ve gotten the rundown on Flower and why I changed my mind about the price tags, let’s get into my review of the BB cream!

The product: Flower Beauty BB Cream, in four shades; $12.98 at Walmart stores or

The claim: Use daily to eliminate skin dullness. Covers imperfections and discolorations; softens and smooths skin. Eliminates unwanted shine.

I tried it: Right off the bat, I’ve got to give huge props to Drew for crafting a BB cream that comes in four shades from fair to fairly dark. In fact, out of the nine types of foundation, concealer and powder offered by Flower, it seems all embrace a wide shade range–something that’s not always true of drugstore makeup, but especially of BB creams (which are notorious for being marketed as simply “light” and “medium”). I chose the lightest shade, which looked waaaay too light out of the tube but blended in beautifully…so, I think there’s a little leeway here to find the right shade for you.

I was expecting this cream to have a thinner texture, closer to a tinted moisturizer, so I was really curious when I read Christine’s review and she noted that this cream has a much thicker texture. If anything, it reminds me more of a thick face cream than a foundation, and yet somehow drier. I’m not sure how to describe it, because “thick” implies that it feels heavy, and it most assuredly does not!

I just used my fingers to apply the BB cream, and I didn’t have any problems blending it in. I think you could use a foundation brush to build up the coverage if you desired, but I was pretty impressed with the coverage I got, without looking like I’d just glopped on a ton of foundation. It’s as if you get great coverage that’s just see-through-enough. (I’m not sure if that makes sense or not!)

What impressed me the most was the way this BB cream covered my redness. It’s not such heavy coverage that it looks like a mask, but this cream really cut down on the redness and made my skin look more even-toned and glowy overall. It also did a lovely job of softening my pores.

As far as I can tell there aren’t really any ingredients in this BB cream that would improve the look of your skin, as opposed to traditional Asian BB creams. Still, I can get other products for that, so I really don’t mind the lack.

I have combo/oily skin, so foundations tend to slip and slide after a little while, but this BB cream still looked good after several hours of wear. I did pair it with a little concealer and powder after taking my first product shots and was pleased to see no “settling” after lunch–and mind you, this is without my usual shine-reducing primer.

I’m guessing based on the texture of the cream and the wear on my own face that this product might be too dry for someone with very dry skin, or at least you would want to layer it over moisturizer; but that’s just a haphazard guess, and not having very dry skin myself, I’m really not the person to say.

My verdict: This is the base I’ve been looking for! I was worried I might be taking a gamble on this product, but everything about this BB cream is exactly perfect for my skin tone, type and needs. This is one product I really won’t mind shelling out a few extra $$$$ for.


  • Pang

    My local wal-mart still hasn’t stocked any of the Flower products. I’m getting impatient and might just have to order online. The packaging is gorgeous. I’m having a hard time deciding on what to try first.

    • Martha Woods

      So far I’ve picked up five different products and loved all of them, and I don’t think I’ve read a single bad review of the rest…so I would just start with whatever you *need* most (I use the word loosely, lol). Or, try the nail lacquers or Kiss Stick lipsticks, which are two of my new favorites. I’ll have reviews of those up soon as well!

  • Deanna @The Peony Princess

    I’ve been contemplating whether or not I should try her products, but you might have just swayed me towards buying this! Thanks for the review!

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