Beauty,  eye makeup,  product review,  vegetarian

Review: Essence Lash Princess False Lash Effect Mascara

Essence Lash Princess False Lash Effect mascara (review and pics!)

Guys! I finally tried that $5 false lash effect mascara that the inter-webs was going crazy over. You’ve probably seen the posts going around about the Redditor who found a $5 drugstore mascara that offers false lash-like volume and drama. It sounds too good to be true, but considering that it’s only the price of a pumpkin spice latte, and considering I’m a huge sucker for good mascara, I had to pick up a tube and try it! Read on for my thoughts and before & after pics!

For reference, here’s what I look like sans eye makeup—cute, but there’s definitely nothing dramatic going on with my eyes. This is an okay daytime look but I definitely prefer some liner and mascara to make my eyes pop! These pics were taken outside in natural daylight with no filters; I’ll have a full list of products used at the end of the post!

Essence Lash Princess False Lash effect mascara (review & pics!)

Okay, down to the details. The Essence Lash Princess False Lash Effect Mascara ($4.99, drugstores) promises “dramatic volume and sculpted length”. This is one of three mascaras in the Lash Princess line. It comes in one shade and formula, a nice deep basic black. There’s no noticeable scent. Essence does not test on animals but according to their website this mascara does contain beeswax, so it is vegetarian but not vegan. (Full ingredient list is at the end of this post.) I was a little disappointed to see that Essence didn’t use synthetic beeswax for this mascara since I try to avoid it in products, but they do use synthetic wax in some of their other mascaras so I suppose it’s always possible they might change their formula!

The black and teal tube is kind of a fun, cute design to have in your makeup bag. I have to admit it isn’t the kind of thing that would normally catch my eye at the drugstore, but I guess that just goes to show you that you shouldn’t judge a product by its packaging!

Essence Lash Princess False Lash effect mascara (review & pics!)

Some other beauty junkies have noted that the false lash effect is really only a given if you have long, full lashes to begin with…I don’t think I’m the most objective judge of myself, but I wouldn’t say that my lashes are thick and fluttery. They’re okay. Luckily, I did find that the Lash Princess False Effect mascara is extremely buildable and it’s easy to work up to your desired level of volume; however, it isn’t without clumps. I found that it was easiest to apply a coat or two and then sweep a clean spoolie through lashes to work out clumps. This is a very “wet” mascara, if that makes sense, so you have plenty of time to work with it. The small conical brush makes it easy to get into the corners of the eyes to reach even the smallest lashes, meaning you get a fully fanned-out, amplified lash look.

Essence Lash Princess False Lash effect mascara (review & pics!)

This mascara isn’t waterproof, though in all fairness it doesn’t make any claims about staying put. It seems fairly budgeproof if you accidentally rub your eye but it will flake and smear all over your face if you sleep in it. I think whether you prefer using a false lash effect mascara versus actual false lashes ultimately boils down to two things: your comfort level with makeup, and the day you have planned. I think a lot of people will find this mascara easier to use than falsies and if I was planning a day of mostly sitting still for photos or quiet indoor activities, I’d use it. But if I was going to be active and wanted to make sure my lashes didn’t budge, I’d go ahead and opt for falsies. It should also be noted that while this mascara really pops, it won’t replicate the effect of the super-dramatic falsies you’ve probably seen on your favorite Instagram stars, so if you want a really dramatic look you’ll still need to get out the glue and tweezers!

Essence Lash Princess False Lash effect mascara (review & pics!)

And there’s the finished look! I’m pretty happy overall with how this mascara wears and how easily it washes off. And all for five bucks! What a steal. Are you a fan of false lash effect mascaras, or do you prefer the real deal? What’s your favorite trick or product for getting full, fluttery lashes?

Ingredients: Aqua (Water), Cera Alba (Beeswax), Paraffin, Glyceryl Stearate, Oryza Sativa (Rice) Bran Wax, Butylene Glycol, Palmitic Acid, Acacia Senegal Gum, Polybutene, Aminomethyl Propanol, Stearic Acid, Carnauba (Copernicia Cerifera) Wax, VP / Eicosene Copolymer, Dimethicone, Polyester-4, Ethylhexylglycerin, Tocopherol, Hydroxyethylcellulose, Phenoxyethanol, Potassium Sorbate, CI 77499 (Iron Oxides).

All products used in this post: Nyx Shine Killer primer, No7 Airbrush Away primer, Too Faced Born This Way foundation in Nude, Ulta Color Correct concealer, Pacifica Dreamlit Under Eye Brightener, Nyx HD Finishing Powder, Benefit Gimme Brow! brow mascara in 3, Burts Bees lip balm, and Zoya PixieDust nail lacquer in Carter. All products were purchased for my own use.


  • Elena JG

    This has been my favorite mascara for several months now! I always keep a backup. I use castor oil on my lashes at night, and after some weeks I’d say I can see a difference on the number and lenght of the lashes, not because I grow new ones but because they don’t fall so often. I apply it like a mascara so that it doesn’t get in the eyes.

    • Martha

      Ooh, that’s a good tip! I’ve also found that switching to gentler makeup removers has helped a lot with fallout. Right now I’m testing a new one from Pacifica!

  • Kate Sarsfield

    Great effect! I bought some of the ‘killer lashes’ mascara that everyone was going on about last year. Maybe it’s just me but I found having to use 2 products, the mascara & then the fluffy bits, really difficult! Even just walking from the back door to the car on a windy day left me looking like I’d been in a swamp, attacked by killer insects – it was all over my cheeks!

    • Martha

      That’s awful! I tried a product several years ago that did something similar–it was supposed to give you all-day smudge-proof volumized lashes, but two hours into my workday I had flecks all over my cheeks and rather sad droopy lashes. It looked great out of the tube, it just had no staying power! (That’s why now I test-drive my mascaras at home for 24 hours before I wear them out to events!)

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