(Disclosure: post contains affiliate links.)
If you’ve been reading my blog for any length of time, then you probably know one of the reasons I got into blogging in the first place was my desire to find natural, affordable, animal-friendly alternatives to the lifestyle products I was currently using. Things have come a long way since I started back in 2008—animal-friendly fashion, beauty, and home goods are continuing to take up a larger market share with each passing year—but there are some goods that remain difficult to replace. Take bedding, for example: if you don’t want to utilize animal-sourced wool or down, the alternative is often synthetic. But synthetics are sucky in their own way, and not just because they’re hard on Mother Earth: they’re not as breathable and often not as soft as a natural fiber, making for a less-than-zen sleeping experience.
So imagine how intrigued I was to discover CHARM. Drawing on years of design experience, and an unwillingness to settle for anything less than perfection, the company is upending traditional comforter design with a plant-powered blend that offers all the loft and coziness of down with none of the ethical complications.